HONOLULU (KHON2) — This local, wahine-owned business is making its debut at the Made in Hawaiʻi Festival from Aug. 15 through Aug. 17.
Da Sistah Marys is a brand specializing in custom trucker hats featuring a variety of local kine style patches. From picking your pāpale to your patches, each customer leaves with a one-of-a-kind piece that is hand-pressed with aloha.
“It’s really cute to see local people proud of their roots and being able to show it off through what they wear,” Nohea Breeden, one of the founding Sistahs, said.
Nohea, Alivia and Anu Breeden are Da Sistah Marys. All sisters work in different roles, learning about what it takes to run a business.
Nohea specializes in designing the patches, inspired by the little details that make Hawaiʻi home.
“We are girls of Hawaiʻi for Hawaiʻi. Team Hawaiʻi all the way and this is the best way we thought we could do it,” Nohea said.
They couldn’t do this alone. Every weekend, their ʻohana comes together to make their dreams a reality.
“Our aunties, our cousins, everyone gives up their weekend for Da Sistah Marys,” Nohea said. “My heart is so full, how lucky am I to say that I can work alongside people who I know for sure love me and support me and have my back. We’re all kine podagee, so being able to do that, no shame is the best.”
If there is one thing the Breeden family can do, it’s run a family business.
Royal Hawaiian Heritage Jewelry, run by their parents, has been crafting hand-engraved Hawaiian jewelry for the past 50 years.
The Breeden sisters continue to carry on their family’s legacy of creating products inspired by Hawaiʻi for the people of Hawaiʻi.
“A lot of this has been my mom and dad guiding us sisters as we try and figure this out,” Nohea said. “I think this is another awesome opportunity to say that this is so us and jewelry is so them. They were there from the beginning, getting it rolling, and for us to be able to do that ourselves is so cute.”
The brand launched only last June and is now a part of Hawaiʻi’s biggest festival, featuring 700 local vendors this year. It is a weekend to celebrate and honor Hawaiʻi’s entrepreneurs all under one roof.
“It was goosebumps setting up… It feels like we are legit now, like we made it, an unreal moment,” Nohea said. “I can’t believe we are standing here next to all these vendors that are team Hawaii.”
In honor of their first Made in Hawaii Festival, they are releasing exclusive patches and merch bags. They will also be running an exclusive deal: buy four local style bundles and get one free, so you can get something special for all the sistahs and bruddahs in your life.
You can find them at booth 2619 this weekend.
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To see what Da Sistah Marys are up to and join the pāʻina pāpale, follow them on Instagram @dasistahmarys or check out the website.
To purchase tickets and explore this weekend’s event lineup, visit the Made in Hawaii Festival website.